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Why Categorise?

When a search engine follows a link it tries to determine the content of a site from the site that links to it.

That means that a clothing site that links to a footware site gets a higher ranking than a clothing site that links to a car sales site.

Therefore it is important to find links from similar sites to yours. not direct competition of course but sites that are relevant to your site.

We categorise all sites so that links to you are from similar sites, and links from you go to relevant sites as well.

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